The aggregate expense charged against earnings to allocate the cost of intangible assets (nonphysical assets not used in production) in a systematic and rational manner to the periods expected to benefit from such assets. As a noncash expense, this element is added back to net income when calculating cash provided by or used in operations using the indirect method.

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Accumulated amount of amortization of assets, excluding financial assets and goodwill, lacking physical substance with a finite life.

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Amount before amortization of assets, excluding financial assets and goodwill, lacking physical substance with a finite life.

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GOODWILL AND INTANGIBLE ASSETS (Details) - USD ($)	1 Months Ended		3 Months Ended		6 Months Ended
GOODWILL AND INTANGIBLE ASSETS (Details) - USD ($)	May 31, 2021	Feb. 28, 2021	Jun. 30, 2021	Jun. 30, 2020	Jun. 30, 2021	Jun. 30, 2020	Dec. 31, 2020
Indefinite-lived Intangible Assets [Line Items]
Goodwill acquired	$ 9,681,548	$ 6,479,218
Gross Amount			$ 2,817,670		$ 2,817,670
Accumulated Amortization			(575,736)		(575,736)
Carrying Value-Amortized			2,241,934		2,241,934
Indefinite-lived			11,751,530		11,751,530
Intangible Assets, Net (Excluding Goodwill), Total			11,175,794		11,175,794		$ 7,494,667
Amortization expense			163,236	$ 91,656	254,903	$ 137,500
Customer relationships
Indefinite-lived Intangible Assets [Line Items]
Gross Amount			2,817,670		2,817,670
Accumulated Amortization			(575,736)		(575,736)
Carrying Value-Amortized			2,241,934		2,241,934
Brand name
Indefinite-lived Intangible Assets [Line Items]
Indefinite-lived			8,933,860		8,933,860
Intangible Assets, Net (Excluding Goodwill), Total			$ 8,933,860		$ 8,933,860